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strategic marketing on the web
an integrated marketing approach  

Our Greatest Distinction 

Our approach is goal centered. When we begin, we have specific objectives in mind and we set out to reach them. Using a strategic approach, we focus on understanding your customer, your company, your mission, your goals. We evaluate your market position, identify and analyze your target customers, and improve your competitive position. 

Our Plans are Comprehensive: Integrating Your Goals with an Internet Strategy 

There’s a lot to think about. We feel that organizations achieve better results when they are well prepared to get involved with the ongoing marketing and customer service functions. That’s why training, an integrated marketing plan, and a plan of implementation are so important. The result: your company becomes Web savvy. 

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Actions to Improve Your Bottom Line . . .

Strategic Efficiency 

We evaluate your needs, perform cost savings analysis, efficiency analysis, and provide customer service plans.

Marketing with Guaranteed Results

Strategic marketing planning is critical. We work with your plans and identify unique opportunities with the Internet. 

Analysis
Identifying target segments 
Competitive analysis 

Customer Support
Integrate with established promotion and customer support 
Provide cost saving customer support systems

Targeted Traffic
Listing campaign with major search engines and indexes 
Submittal to specialized resource indexes 
List development strategies

Design
Presentation designed to appeal to target segments 
User testing 
Design to differentiate from competitors 
Enhance site for repeat visits

Sales and Marketing
Qualifying strategies 
Closing strategies 
Email communications management 
Internal and external advertising 
Hard copy integration 
Long range marketing strategies 

Turnkey Ecommerce
Feature rich, solutions for improved selling.  More >>

Web Training

We provide tools and instruction for site management and provide training on using in-depth intelligence gathering systems.

Technical 

We provide you with a fast reliable Web site that performs well on your target audience’s systems. By writing browser appropriate code, creating optimized graphics, site testing, download testing, and client testing.

Content Development 

We work with you and your sales force for maximum results creating high impact titles and headlines, editing copy, assembling literature, writing, and enhancing copy.

How can the talents of IMS help your firm? Just ask us. 

 

   

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Internet Marketing Solutions
7937 Red Barn Way
Elkridge, MD 21075
410-799-9283 - 410-799-9633 fax
Ask@imarketingsolutions.com

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